Bakery & Cereals in Argentina to 2009

Introduction
This databook is a detailed information resource covering all the key data points on Bakery & Cereals in Argentina. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Scope

• Contains information on six categories: bread & rolls, breakfast cereals, cakes & pastries, cookies, crackers and morning goods.
• Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
• Includes company and brand share data by category, as well as distribution channel data.
• Contains market value segmentation by demographic and socioeconomic group.

Highlights
The market for Bakery & Cereals in Argentina increased between 1999-2004, growing at an average annual rate of 1.7%.

The leading company in the market in 2004 was Grupo Bimbo S.A. de C.V. . The second-largest player was Kraft Foods, Inc., with Groupe Danone in third place.

Why you should buy this report

• Discover the major quantitative trends affecting the bakery & cereals markets.
• Understand consumers' consumption and expenditure patterns.
• Understand the future direction of the market with reliable historical data and full five year forecasting.